Industry Data Model

Food & Beverage Products

The food and beverage industry exceeding $7.5 trillion involves companies processing raw food materials, packaging, and distributing them. This includes fresh, prepared foods as well as packaged foods, and alcoholic and nonalcoholic beverages.

The food and beverage industry is divided into three major segments:

Global market forces of changing consumer preferences, increasing government regulations and impacted manufacturing and marketing strategies drive the evolution of the food and beverage industry.

Growth drivers for Food and Beverage are both developing countries with growing populations, favorable demographics and rising income levels and developed countries with rising health consciousness and increased need for convenience foods.

To be successful requires consistently high-quality products and cost-effective production focusing upon 3 key goals:

The key element of all of these goals is quality products and the data to insure quality, monitor processes and measure results.

The CPG Food & Beverage Products industry model set consists of Enterprise, Business Area, and Data Warehouse logical data models developed for companies manufacturing and marketing food and beverage products.

The CPG Food & Beverage Products data models provide a complete data architecture supporting the integrated information requirements of companies serving the food and beverage products industry.

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